Ladder life insurance is a simple online portal where you can easily buy coverage and adjust your policy. Is Ladder Life Insurance a Scam? Whether you are fresh in insurance coverage or not, this information can hopefully help you make the right decision.

Company: Ladder

Website: ladderlife.com

Industry: Life insurance

Founded: 2017

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About Ladder Life Insurance

Ladder was founded in California in 2015, and its policies are issued by Allianz Life Insurance Company of North America and Allianz Life Insurance Company of New York. Both have received an A+ rating for financial stability and claims-paying ability from AM Best company.

Ladder provides (only) online term life insurance with a fast and easy application process, especially for policies over $1 million. You can apply and manage your policy through Ladder’s web portal. 

Some applicants need a medical exam, but those seeking $3 million or less can get a decision right away, which speeds up the application process. Ladder also lets you easily reduce your policy online instead of canceling and applying for a new one.

Ladder Life Insurance Commercial

There is a big chance that you first got to know about Ladder through their tv commercial. According to many that is how they first found out about ladder as they found the commercials very funny (and maybe morbid?). Below you can see a couple of the Ladder life insurance commercials:

Pros of Ladder Life Insurance

With ladder life insurance;

• You can apply to change your high-value term life insurance coverage online as your financial needs change. 
• You can get a quick quote and application decision online, with no medical exam required for a policy value of up to $3 million. 

Cons of Ladder Life Insurance

It does not cater for;

• Individuals over the age of 60 
• Those who are seeking permanent life insurance.
• Additional riders or supplementary coverage

Ladder Life Insurance Features 

Ladder offers an easy-to-use online system for applying for and managing life insurance. Customers appreciate the quick underwriting decisions but note that most communication with the company is done online, and there may be limited access to live agents.

The ladder website is modern and easy to use on mobile devices. You can get a quick cost estimate through the online quote system. However, you’ll need to provide more information for a final quote. 

The ladder also offers helpful guides and a calculator to help you determine how much life insurance you need. 

The Ladder mobile app is also available for Apple devices. It allows you to apply for coverage and adjust it as need be. Furthermore, Ladder has partnered with SoFi and NetLaw, allowing SoFi members to create wills for free.

Ladder Term Life Insurance

Ladder offers term life insurance policies to people ages 20 to 60, with coverage ranging from $100,000 to $8 million. Most procedures are issued within minutes and can be purchased online. Ladder offers term lengths of 10, 15, 20, 25, and 30 years. 

The insurer allows policyholders to adjust their coverage amount at any time, with premiums changing accordingly. For example, decreasing coverage from $1 million to $750,000 would result in a 25% decrease in premiums. The ladder will be recognized as a top choice for term life and instant life insurance in 2023.

Is Ladder Life Insurance a Scam?

So, is Ladder Life Insurance a scam? No, of course not, it is a legit business. One of the best way to decide if a company or service is legit or not is to look at the independent third-party consumer protection agencies, and what they have to say. The Ladder Life Insurance reviews we found from the most well-known and trusted online watchdog sites are presented below:

Trustpilot

Overall rating: (4.8 / 5) (out of 2399 reviews) click here for details (opens in new window)

BBB (Better Business Bureau)

Overall rating: N/A

As you clearly can see above Ladder got an outstanding overall score from Trustpilot and from as many as almost 2,5k clients of their service. That speaks volumes, even if there wasn´t anything to be found on the BBB site, that´s probably due to the company only being in business since 2017.

Ladder Life Insurance reviews on Trustpilot (some examples):

As mentioned above, the reviews on Ladder Life Insurance are very impressive on the Trustpilot site, below are some examples of what clients have to say about the Ladder company:

Ladder up and Ladder Down Options

You can increase the face value of your policy by applying for ladder up. For example, if you have another child, you may want to increase your family’s financial protection by adding more life insurance coverage. 

This option is usually unavailable with other insurers unless you cancel your existing policy and buy a new one. However, remember that the added coverage will be priced separately so that you may get a different cost per coverage amount.

On the other hand, to reduce your life insurance policy, you can use the ladder-down feature. It will help decrease its face value online, and your premiums will also decrease proportionally. 

For example, if you have a $500,000 policy that costs $30 per month and reduces it to $400,000, your new premium will be $24 per month. If you only need coverage for a short period after your initial term expires.

You can also renew your policy annually with Ladder for up to five years. Remember that your premiums will increase during this renewal period compared to the initial term.

How To Buy Life Insurance 

If you are interested in buying life insurance, here are some quick steps you can follow.

• Choose a type of life insurance, such as term or whole life, and consider your desired riders. 
• Calculate your coverage needs and desired length of coverage. Check that the insurers you’re considering offer the range you want.
• Compare rates for the same amount of coverage over the same period. 
• Make sure the policy’s medical requirements match your needs and consider the number of consumer complaints each company receives when deciding.

Frequently Asked Questions (FAQ)

How can I sign up for Ladder?

To sign up for Ladder, complete the information on the provided form. You will then receive an email from Ladder with instructions on how to get started. It is also designed to be easy for advisors to set up.

Is Ladder a good Insurance?

Yes. It has the best ratings based on an analysis of both companies’ financial position and operating performance and was affirmed in October 2021.

What is distinctive about Ladder Life Insurance?

The ladder is a life insurance company that offers accessible online applications, instant decisions, and the ability for clients to adjust their coverage over time. It also does not charge fees to advisors and is rated highly by A.M. Best Company. The ladder also emphasizes that its customer service team does not have a sales agenda and is focused on the client’s best interests.

How much coverage can I get through Ladder?

Overall rating: (4.8 / 5)

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