Today we take a look at Kay Jewelers for you. What is Kay Jewelers? A scam or a legit diamond jewelry dealer? Is it the best alternative for you or should you look for other options? This is some of the questions this short review will answer. Ok, here we go!
Product: Kay Jewelers
Website: www.kay.com
Owner: Sterling Jewelers (Parent organization)
Price: Depends on what you purchase
Who is it for: Jewelry enthusiasts and investors
Overall rating: 
(1.5 / 5)
Important – Before we continue!
Before we continue I just want you to know that the diamond and jewelry industry is absolutely flooded with scams. ALWAYS do your own due diligence and make sure to research and look at different companies before you do any business with any of them.
==> If you want to see our top 5 advise for safe diamond and jewelry investing click here
Ok, with that being said, let´s continue with the review on Kay Jewelers!
What is Kay Jewelers about?
Founded in 1916, Kay Jewelers is, in short, a jewelry dealer that is part of the Sterling Jewelers family. It is very similar to other jewelry dealers that are part of this network and offer pretty much the same items and services as their peers.
How does it work?
Their website is filled with their products and services, where you can browse around for what you are looking for. Make your picks, then place an order and wait for it to arrive. It works pretty much like any other online store in other words.
The products and services
The products and services offered to you by Kay are the following (see below)
- Engagement rings
- Rings
- Necklaces
- Bracelets
- Earrings
- Charms
- Watches
- Gifts
- Personalized (customize your own)
- Collections
- Clearance
Can you get home delivery?
Yes, you can. You can choose to get it delivered to your closest Kay store or to your own door if you would like. All shipping is free no matter your order.
How good is their support?
One thing I always put a lot of weight on when it comes to the support system of a company is if they have a live chat function or not. Does Kay have this?
Well, they claim they have but when I try to access it on their website I get the message that the live chat is unavailable… So that is a minus (at least in my book).
They do have an e-mail and phone support for you to contact them with your questions.
Is Kay Jewelers a scam?
So, is Kay Jewelers a scam? Well, I have to say no on this, they got real owners and a long history in business. It would be very strange if they would have survived this long scamming person, right?
However, if they are your best alternative is a whole different story as their customers doesn´t sound that happy with the service provided… that leads us to what the most well-known and trusted review and rating sites online have to say:
The online reviews and ratings on Kay
It is always wise to look at what the most well-known and trusted big review and rating sites have rated the particular company you are looking at. As always in our reviews we provide you with this numbers to make this job easier for you:
BBB
Rating: N/R (Not rated)
Trustpilot
Rating: 
(4 / 5) (out of 5 reviews) click here to read them all (opens in new window)
Consumer Affairs
Rating: 
(1.2 / 5) (out of 62 reviews) click here to read them all (opens in new window)
Pissed Consumer
Rating: 
(1.7 / 5) (out of 731 reviews) click here to read them all (opens in new window)
Conclusion:
Well, as you can clearly see above their reviews and ratings are far from impressive, and they are not even rated by the BBB website…
The pros and cons
Something that is always recommended to do when deciding if a company is right for you or not is to look at their positive and negative sides and then compare them against each other to get a better overall view. As always in our reviews we provide you with some clear points on both sides of the spectrum:
The good
- Been in business since 1916
- Wide selection of jewelry
The bad
- Very bad online ratings from their clients
- Are part of the scandalous Sterling network
- No live chat function
Do you own or represent Kay Jewelers?
Are you an owner or representative for Kay Jewelers and feel that some of the info in this review is wrong? If so please, contact us by leaving a comment or simply by dropping us an e-mail and we will make sure to update the review.
Final words and verdict
Overall rating: (1.5 / 5)
Ok, I think that sums up the overall picture of this company pretty good. It is a legit company sure, however, the many bad reviews and ratings are there for anyone to see and I can not close my eyes to that. So the low rating 1,5 stars out of 5 feel very fair for now. This can of course change to an either higher or lower one in the future but for now, 1,5 stars it is.
I simply cannot recommend this company for the moment as it clearly is other options out there that are clearly performing better and make their clients happy… As always the decision is up to you.
You are a smart person and I am sure you will find the right choice for you!
What company do you recommend for me then?
The absolute #1 recommendation I can make is a jewelry and diamond dealer that got an overall rating of 5 out of 5 stars, the best thing however with this company is that they actually own theirs on diamond supply, that makes their prices very low and they even sell lose diamonds!
Click here for my #1 recommended diamond dealer!
I hope you found this short review on Kay Jewelers to be helpful and now you should have a better understanding on what it is and if it is something for you or not. Please, if you have used any of their services then share your experience in the comment section below as it can help others. Also, if you got any questions on this I will b more than happy to answer them below.
I wish you success!
Michael,
Founder of: Gold Retired.
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